Although some would argue that the UK hiphip scene is floundering, I’ve stumbled across something that has renewed my faith.  Rup has teamed up with his 27Beats accomplice Naim. I think what makes this tune something special is the amount of thought and effort that has gone into making it happen.  The tune is being being released on Hear Today Records in late 2008 and they have gone to the trouble of making a dope video to accompany ‘Style That You Like’.

The tune has been describe by HTR as “3 minutes of Rup’s musings over sparse Scandinavian electronica, punctuated by Naim’s infectious vocals. All visualized by illustrator-come-video-artist Rich Clements.”

If you’re feeling this make sure you check out their website.  If this vid is anything to go by then their future projects should be worth looking out for!